In its inaugural year (2024), VinylFest drew over 40,000 attendees. Building on this success, the 2nd Annual VinylFest—presented by the Original Farmers Market—expanded to two days in 2025. The event featured seven unique record store and music-centric vendors, including Rockola Vintage Jukeboxes, Amoeba Music, House of Records, KCRW, Jazz is Dead, and Alpha Theta.

As a co-producer, Gerald was responsible for talent management, digital strategy, and tech partnerships.

VinylFest attracts a diverse audience, ranging from dedicated vinyl collectors and DJ culture aficionados to music explorers and the tens of thousands of shoppers visiting The Original Farmers Market and The Grove during one of the year's busiest weekends.

Recap video from VinylFest 2024